AIME announces tech partner powering hybrid meet

New matchmaking algorithm will measure the success of virtual meetings.

With capabilities to host tens of thousands of meetings simultaneously, the new platform will also manage the user experience from end to end.
With capabilities to host tens of thousands of meetings simultaneously, the new platform will also manage the user experience from end to end.

The Asia Pacific Incentives and Meetings Event (AIME) has named Melbourne-based firm, Delegate Connect, as the tech partner responsible for powering the hybrid event's 2021 platform, which includes a new matchmaking algorithm to measure the success of virtual meeting connections.

Through its custom functionality, connections on the AIME Online platform will match through a series of criteria – including business objectives, industry requirements, budgets and region – which will evaluate and summarise an overall percentage rating of each matched meeting.

“We understand the importance of delivering AIME as the industry’s first successful hybrid event," said AIME event director, said Silke Calder.

"While our dedicated team are experts in the business of creating meaningful connections, we needed to partner with a tech platform that could seamlessly host the virtual experience for delegates unable to visit Melbourne due to Covid-19 travel restrictions."

With capabilities to host tens of thousands of meetings simultaneously, the new platform will also manage the user experience from end to end.

Jordan Walsh, managing director of Delegate Connect, added: “The launch of our custom-developed algorithm is very exciting, and its capabilities stretch further than the online space, also measuring the engagement of onsite meetings via a rating and review system."

The Delegate Connect team previously assisted the Australian Society of Otolaryngology Head and Neck Surgery in shifting its annual scientific meet from physical to virtual — 48 hours before the event was scheduled to start. This happened in March, right at the onset of the pandemic.

As for the hosted buyer programme, physical hosted buyers will head to the Melbourne Convention and Exhibition Centre (MCEC) from 15 to 17 March, and virtual hosted buyers can access AIME Online from 15 until 26 March.

Australian and New Zealand event professionals interested in joining AIME’s Hosted Buyer Program are invited to register for a Virtual Gathering on Thursday 5 November, where they will experience the new platform first hand. Sessions for international buyers will be announced shortly.

In related news, Melbourne finally exits lockdown today (28 October) after no new Covid-19 cases for the first time since June. All retail, F&B stores and bars will reopen albeit, with a limit of 20 indoor and 50 outdoor patrons. Most gatherings, however, are currently limited to 10 pax.



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