Why is corporate travel spending on the rise?

Industry events have been a major driver of business travel growth in 2023, says Deloitte study.

Travel spending by US companies is expected to reach or even surpass pre-pandemic levels by the end of 2024.
Travel spending by US companies is expected to reach or even surpass pre-pandemic levels by the end of 2024. Photo Credit: Adobe Stock/Song_about_summer

Corporate travel seems to be approaching post-pandemic stabilisation, with US-based companies’ travel spending expected to reach or even surpass pre-pandemic levels by the end of 2024, according to a recent survey conducted by Deloitte.

Events and exhibitions drive corporate travel

Trip frequency per traveller has also increased compared to last year, with 20% of travellers expecting to take six to 10 trips in 2024 and 10% expecting to take over 10 trips.

83% of those surveyed also shared that they consider business travel to have both personal and professional value, describing it as “enjoyable”, with 51% placing networking opportunities among the top benefits of business travel.

Events and exhibitions are also playing a part in corporate travel growth, with 63% of business travellers expecting to attend at least one conference in 2024, and 20% of frequent travellers surveyed sharing that they travelled once a month or more in the first half of 2024 for client project work or sales and client relationship building.

Cost and sustainability still major concerns

However, higher costs for airfare and lodging are likely to have an impact on travel volume, with 22% of travel managers surveyed sharing that high prices are the biggest drag on trip volume for their companies and half of travel managers surveyed reporting that their companies are encouraging or mandating lower-cost flights.

Sustainable travel also remains top priority, with more than half of surveyed travel managers saying they need to cut trips by 10-20% to meet 2030 sustainability goals. Meanwhile, more travel managers surveyed report their companies have moved toward adoption of travel-related sustainability measures, encouraging and enabling employees to make greener travel choices.

Overall, companies are more prepared and active in their approach to sustainable travel this year: 46% say they have a strategy in place to assign travel emission budgets to teams and individuals, up from 30% in 2023.

“Travel buyers and suppliers should work together to navigate these shifting dynamics,” said Kate Ferrara, vice chair, Deloitte LLP, and U.S. transportation, hospitality and services non-attest leader. “As companies manage pricing pressures, suppliers who lean into flexibility to help companies meet employee expectations can build loyalty and be well-positioned for the road ahead.”