The Korea MICE Expo (KME), South Korea's largest trade show for
meeting professionals and incentive planners will kick off on 24
November over four days via a hybrid format. Themed ‘Driving Innovation
through Challenges’, the focus is on innovative digital solutions to
move the MICE industry forward.
Shifting to the virtual stage is the opening ceremony at Songdo
ConvensiA, Incheon, which will be streamed live for online attendees,
followed by 1-to-1 video business consultation with global buyers and
access to exclusive content. Regional CVBs will also be present to share
various new attractions and help plan future meetings to Korea's
Meanwhile, local participants can physically attend the event to meet
exhibitors, watch live demonstrations at the Meeting Technology
Showcase, and discover MICE-related start-ups at the Smart Tech Zone.
A highlight for event planners and techies: A keynote session by
Karen Chupka, executive vice president of Consumer Electronics Show
(CES), the most influential tech event in the world, on how the
transition of CES to a virtual exhibition and conference will provide
value as a new experience.
KME expects to connect more than 3,000 industry professionals with
300 exhibiting local service providers, including convention bureaus,
unique venues, travel agencies, PCOs and more.