Tour East goes after MICE in Europe

An enthusiastic Marc A. Lambert (left) posing for a picture before joining the Tour East Group.
An enthusiastic Marc A. Lambert (left) posing for a picture before joining the Tour East Group.

In an effort to expand its MICE sector footprint in Europe, particularly in the areas of business development and client support, Tour East announced recently that it has recruited QuoVadis Group's Marc A. Lambert to the team. 

Based out of Brussels, Belgium, Lambert brings with him a tremendous amount of knowledge in the European MICE sector. Along with his familiarity with Tour East's destinations and services in Asia Pacific, he will be representing and extending the company's activities in Europe.

When approached for comments, Chris Bailey, senior vice president of Tour East, said, "It is a winning combination for us and [it] certainly adds tremendous value and resource to our existing European structure. Tour East has developed exciting growth plans for its already significant MICE division, and Marc and his team will certainly be instrumental in successful implementation of these for the very important European markets." 

Established in 1972, the Tour East Group currently has 14 operating destinations in Singapore, China & Hong Kong, Thailand, Indonesia, Vietnam, Cambodia, Myanmar, Japan, Korea, Taiwan, Philippines, Sri Lanka, Australia and New Zealand.



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