Tencent Cloud powers the future of digital events

The technology provider’s conference solution enables planners to digitalise offline events.

Tencent Cloud Conference solution digitalises offline events with comprehensive features for planning flexibility.
Tencent Cloud Conference solution digitalises offline events with comprehensive features for planning flexibility. Photo Credit: gettyimages/Nuthawut Somsuk

Tencent Cloud Conference (TCC) provides planners with an all-in-one virtual/hybrid event management solution that digitalises offline events.

While in-person events are seeing pent-up demand as international borders gradually reopen, the digital components of hybrid events are here to stay.

According to Future Market Insights, the global virtual event platforms market may surge at 16.3% CAGR through 2030, especially with SMEs that make heightened usage of virtual event platforms across the forecast period.

Tencent Cloud aims to help more businesses capture opportunities through TCC, which enhances attendee engagement with elective features such as website and Weixin mini-programm builder, virtual exhibition and booth, content management, business matching and live streaming, among others. It can also enable companies to hold various virtual events such as branding events, annual meetings, webinars and business matchmaking.

As planners continue to provide attendees with the flexibility of face-to-face or virtual interactions, the demand to utilise digital solutions remains. TCC has been used in shows such as World Intelligence Congress, which featured more than 100 live streaming events within three days, with one-on-one business-matching system and a VR exhibition hall and booths.

TCC was also used at Singapore Virtual Pavillion Digital Solution @ China International Import Expo 2021, which required Tencent Cloud to assist the Singapore Business Federation to develop a 2.5D exhibition hall with 45 exhibition booths, live broadcast of a hybrid forum, livestreaming and business matching.

Planners are able to access a data dashboard that displays key data and event charts for dynamic monitoring.