Organisations that are already working with the Cvent platform for in-person events will soon be able to integrate with Zoom Events to deliver end-to-end hybrid experiences.
“We recognise the value Cvent brings as a long-time leader powering in-person events around the world,” said Zoom sales and strategy leader, Steven Li.
“Zoom has always been a company built to connect and bring people together, which is why we are excited to team up with Cvent so that our customers can seamlessly tap into our best-in-class platforms to deliver more dynamic and impactful hybrid events.”
“In today’s event environment, an organisation’s total event programme includes a blend of in-person, virtual, and hybrid events to maximise attendee engagement, reach and overall programme impact,” said Cvent CMO Patrick Smith.
“But without the right technology partners, organisations often struggle to effectively manage and execute their more complex hybrid experiences. As a leading communications platform, Zoom recognised this area of opportunity, and we’re excited to work with Zoom to help our mutual clients deliver world-class hybrid experiences.”