. cievents rebrands and merges with FCM Travel Solutions | Meetings & Conventions Asia

cievents rebrands and merges with FCM Travel Solutions

Simone Seiler to lead the agency, now known as FCM Meetings & Events Australia.

Most staff from both teams will remain, this new structure a pivot to fit the new meetings and events landscape affected by the ongoing pandemic.
Most staff from both teams will remain, this new structure a pivot to fit the new meetings and events landscape affected by the ongoing pandemic.

To navigate the pandemic's difficult waters, Flight Centre Travel Group's event agency, cievents has announced its merger with the company's TMC arm, FCM Travel Solutions — under the new name of FCM Meetings & Events Australia.

Event and group travel planners can expect continued "world-class events with the service our customers know and trust, with the added benefits of a full suite of award-winning travel management services and technology through FCM Travel Solutions," said Melissa Elf, general manager FCM Travel Solutions Australia.

Leading the team is Simone Seiler, who steps into the general manager role after perviously serving as cievents’ general manager of strategic growth. Seiler takes the helm after global general manager and industry veteran, Natalie Simmons, stepped down in October after 21 years with the company.

“Components of the MICE industry [is starting to] fire back up again, [and] we are incredibly excited to have someone of Simone’s experience across our company step into this new leadership role to lead FCM Meetings & Events in the next phase of growth,” said Melissa Elf, general manager FCM Travel Solutions Australia.

Since starting at Flight Centre 20 years ago, Seiler has held various leadership roles across Flight Centre Travel Group’s retail and corporate brands. The last four years have been focused on growing cievents' presence in the MICE industry.