Jennifer Doig, regional general manager for South and Southeast Asia t Tourism Australia. Photo Credit: Tourism Australia
Tourism Australia has appointed Jennifer Doig as the new regional
general manager for South and Southeast Asia, bringing two decades of
marketing experience in the Asia region to the role.
Based in Singapore, she will be reporting to Andrew Hogg, Tourism
Australia’s executive general manager for Eastern markets &
aviation.
“We are delighted to be welcoming Jennifer Doig to our business at a
critical time as we continue to rebuild tourism to Australia back to
2019 levels in our key markets across South and Southeast Asia,” Hogg
said.
Doig’s role will centre on driving trade and consumer marketing
activity with the teams in Tourism Australia’s key markets in the region
including India, Indonesia, Malaysia and Singapore.
“I look forward to leveraging my experience in tourism and media to
help boost visitation from the strategically important markets of South
and Southeast Asia.” Doig shared.
Doig was most recently working for Dubai Tourism as director of
global campaigns, and prior to that her previous roles include working
for global and international brands including Sony Pictures
Entertainment, Turner Broadcasting, Ogilvy and Edelman.