Tariffs, tensions, tight budgets: How are APAC planners holding up?

The Northstar/Cvent PULSE Survey is back – in a year defined by uncertainty, tell us what you really feel about 2026.

APAC planners invited to share their views in the latest edition of Northstar/Cvent Pulse Survey.
APAC planners invited to share their views in the latest edition of Northstar/Cvent Pulse Survey. Photo Credit: AdobeStock/tadamichi

Northstar Travel Group and Cvent have launched the March 2026 edition of the Meetings Industry PULSE Survey for the Asia Pacific region.

The survey tracks changes in sentiment and business expectations among meeting planners, serving as a predictive indicator for trends shaping the global MICE industry.

Findings from the latest APAC survey will be benchmarked against results from previous PULSE surveys, as well as parallel data being collected from meeting planners in other regions worldwide, enabling analysis of sentiment shifts over time and across markets.

Respondents who complete the survey and provide their email addresses will be entered into a draw to win one of five gift cards valued at US$100, or the equivalent in local currency. Participants will also receive access to the full survey results ahead of their public release.

Northstar and Cvent said continued participation from planners has helped establish the PULSE Survey as a key barometer of industry confidence and outlook in the region.

The survey is being conducted online at Northstar/Cvent Meetings Industry PULSE Survey APAC Region March 2026.