Taiwan’s food & beverage company WOW Prime Corporation, with
support from Malaysia Convention & Exhibition Bureau (MyCEB), has
picked Malaysia as its preferred incentive destination in 2023.
A total of 3,000 participants will arrive in Malaysia in staggered
batches from 26 March until 28 September 2023, with all the trips
projected to generate an economic impact of RM57.9 million to the
The participants of WOWprime Corporation Company Incentive Trip 2023
will be treated to a relaxing resort stay at Lexis Hibiscus Port
Dickson. They will be receiving a plethora of offerings such as Melaka
Historical Tour visiting the cultural heritage sites and experience the
night market at Alor Street.
They will be treats to an array of shopping experience at the
duty-free Genting Premium Outlets and Genting Sky Avenue Complex, local
chocolate product shopping, and varieties of photoshoot session at the
Chinatown, Kwai Chai Hong, Saloma Link bridge, KLCC and National Palace.
“Having WOWprime augurs well with our target in welcoming 114,000
corporate meetings and incentive participants for 2023," said Dato’ Sri
Dr. Abdul Khani Daud, CEO of MyCEB. "We hope to get more Taiwan business
visitors to make Malaysia as [their] preferred business events and
corporate incentive destination."