Hidden gems in South Korea for unique meetings and incentives

Discover more of the lesser explored cultural, historical, and natural wonders that South Korea has to offer with these four cities under the Plus Cities Support Program for MICE and incentive trip planners.

Gwangju

Touted as the birthplace of Korean democracy, Gwangju boasts a powerful political history and has been long revered for its creative culture that continues up to this day, evident in its myriad of museums, exhibitions and festivals such as the Gwangju Museum of Art, Gwangju Folk Museum, Asian Culture Complex and Gwangju Biennale Exhibition Hall.

Gyeongnam

Also known as Gyeongsangnam-do, Gyeongnam will both awe delegates with its mix of city life and beautiful coastal towns while also deepening their understanding of the Korean culture with enchanting temples tucked away in hidden locations that corporate groups of up to 40 pax can book a one-night stay at, natural splendour in Jirisan National Park, lush rice paddy fields in rural areas and marine adventures off the coast.

Jeonbuk

Steeped in old-world charm, the small south-western province of Jeonbuk, or known among locals as Jeollabuk-do, houses the UNESCO-listed ‘city of gastronomy’ Jeonju. The fresh produce cultivated in this fertile green province is what contributes to the destination’s reputation as South Korea’s number-one foodie destination. Beyond the beautiful agricultural landscapes, delegates can look to walking back in history at Jeonju Hanok Maeul, a village with 800 traditional wooden homes; scaling the steep peaks of Naejangsan National Park; skiing on the slopes of Muju and catching the sun rays at the beaches on the West Sea.

Chungbuk

Formally named Chungcheongbuk-do, this landlocked mountainous region is famous for its hidden historic gems that coexist harmoniously with nature. Give delegates a respite from the stresses of big city life by descending into the otherworldly caverns of Gosu Donggul or visiting a Buddhist temple enveloped within a steep valley and flanked by imposing mountain slopes.