How to create an impact with policy makers

Government and industry leaders to come together at IMEX Policy Forum on 31 May to tackle post-pandemic concerns.

Over 30 destinations have confirmed their attendance at IMEX Policy Forum on 31 May.
Over 30 destinations have confirmed their attendance at IMEX Policy Forum on 31 May. Photo Credit: IMEX

IMEX Frankfurt 2022 sets the stage for global collaboration at the Policy Forum on 31 May, to be held at Frankfurt Marriott Hotel. Over 30 destinations have confirmed their attendance alongside significant interest from policy makers.

The forum creates a roadmap for both policy makers and industry leaders to engage in high-level conversations and in-depth research. The aim is to identify and build consensus on the most critical advocacy issues.

It brings together policy makers, destination representatives, business events association executives and other thought-leaders for a half-day session of perspective-challenging discussions.

“Never has it been more important for government decision makers and industry leaders to harness the power of the global meetings and events industry to bring about change and influence future business recovery and direction,” says Ray Bloom, Chairman of the IMEX Group.

There will be a workshop designed for local, municipal and regional policy makers and destination representatives, facilitated by Professor Greg Clark CBE, Global Urbanist and leading advisor on cities and businesses. Another session brings together national government ministers and representatives of travel and tourism and economic affairs to discuss the national agenda, chaired by Martin Sirk, from Sirk Serendipity.

The forum is organised in collaboration with City Destinations Alliance (formally European Cities Marketing), the International Congress and Convention Association (ICCA), the International Association of Convention Centres (AIPC), Meetings Mean Business Coalition, Destinations International and German Convention Bureau, under the auspices of the Joint Meetings Industry Council (JMIC) and Events Industry Council (EIC).

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