Game on: Asia-Pacific a hotbed for mobile gaming events

Technology developments and increased smartphone penetration are underlying growth factors.

Mobile gaming events taking place in Asia over the course of 2023 include the Taipei Game Show in February, Tokyo Sandbox in April and Gamescom Asia in Singapore.
Mobile gaming events taking place in Asia over the course of 2023 include the Taipei Game Show in February, Tokyo Sandbox in April and Gamescom Asia in Singapore. Photo Credit: Adobe Stock/Rawpixel.com

Asia Pacific was the largest region in the mobile gaming market in 2021, according to a new report, Mobile Gaming Global Market 2022, from ResearchandMarkets.com.

Increased smartphone penetration is expected to continue driving the growth of the mobile gaming market. The report says smartphone usage is higher, due to various reasons such as growing internet penetration, increasing use of social media, the convenience of communication, affordability of phones with improved features, social status, rising income, dependency on phones and other factors.

The increasing penetration of smartphones will create a significant demand for mobile gaming as it is extensively used for playing games and spending leisure time. Technology development, such as the integration of virtual reality (VR) and augmented reality (AR) technologies in mobile gaming is also fuelling growth and providing immersive gaming experiences.

The Southeast Asian market in particular has significant potential, driven by the growth of esports. A summary produced by game content studio AllCorrect says the number of esports viewers on streaming platforms such as Twitch and YouTube is expected to increase the flow of investments to the region’s gaming industry.

Moonton Games, which publishes Mobile Legends: Bang Bang, a mobile multiplayer online battle arena game, hosted its first business conference, M Summit, on 13 January in Jakarta.

Lucas Mao, Moonton Games managing director of global esports, said in reports: “With Southeast Asia being a mobile gaming region, we hope that the M Summit connects innovative minds that will further drive mobile esports and gaming to a sustainable future and greater heights.”

Mobile gaming events taking place over the course of 2023 include the well-established Gamescom Asia in October in Singapore, taking place over four days, while the 2022 Asian Games, postponed from last year, will feature esports for the first time as an official medal event, when the Games take place in Hangzhou this September. The Taipei Game Show, Taiwan’s only gaming exhibition, takes place next month, while indie-game event Tokyo Sandbox is being hosted in Japan’s capital in April.



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