. A new legacy | Meetings & Conventions Asia

A new legacy

Scenic Hotel Auckland has been rebranded as Airedale Boutique Suites, part of the new Legacy Collection

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Deluxe king room in Airedale Boutique Suites. Credit: Scenic Hotel Group

AUCKLAND - Scenic Hotel Auckland has become part of Scenic Hotel Group's newly created Legacy Collection, and has been re-branded as Airedale Boutique Suites. The hotel is located on Queen Street in the heart of Auckland's CBD and theatre district, and has undergone an extensive refurbishment, from the interior rooms, public spaces and to the restoration of its façade.

The 91-room heritage hotel embraces the history of the iconic Auckland building to create something unique and authentic, combining the flair of art deco architecture with modern style and comfort. The hotel is positioning itself as a venue that offers incentive clients or conference delegates wishing to take advantage of its location in the heart of Auckland's entertainment and conferencing district and to also enjoy a private escape from the crowds.

The location of the hotel offers convenience such as an Airport Express bus stop outside the hotel and an inner-city bus that also stops outside. Directly across the road is the city's entertainment precinct, home to the Auckland Town Hall, Aotea Square and Centre, Imax theatre and the iconic Civic Theatre.

Scenic Hotel Group's brand and communications manager, Ms Kelly Watson, said: "Scenic Hotel Group's Legacy Collection offers MICE planners a new offering that is 100% New Zealand. Encapsulating the spirit of Kiwi hospitality in a way that honours the people and place that Scenic Hotel Group operates in, guests can enjoy a uniquely New Zealand experience that delivers mindless luxury and an opportunity to participate in keeping New Zealand naturally special.

"For MICE planners seeking to fulfil an organisation's mandate toward socially responsible travel, Scenic Hotel Group offers ways to achieve this through sustainable practices and local environmental and social initiatives.

"This is made possible even in New Zealand's largest city of Auckland where at the Airedale Boutique Suites, guests can participate in environmental and conservation initiatives such as 'Save the Kakapo' as well as enjoying the benefits of an environmentally conscious hotel and food harvested from the regions of New Zealand to deliver exceptional local cuisine."

"Our key markets of Australia and South East Asia have demonstrated early interest in this offering which is in line with where the largest share of New Zealand's MICE market comes from," said Ms Watson.