Alarming evidence of the man-made climate crisis should be vitally
important to meeting professionals, says Fiona Pelham, CEO of Positive
Impact Events, who’s on a U.N.-supported mission to transform the global
events sector, as detailed in Northstar’s recent Eventful podcast.
Sadly, though, it has been very difficult to spur this industry into
action, a topic she has discussed in-depth with Northstar.
To rally action, the Joint Meetings Industry Council (JMIC) launched
Net Zero Carbon Events in October, an initiative that aims to engage the
global events industry in committing to achieving net-zero carbon by
The initiative, supported by the United Nations Framework Convention
on Climate Change (UNFCC), comes as world leaders meet for COP26 (31
October to 12 November) in Glasgow, Scotland to present how their
countries will achieve a 50% reduction in carbon emissions by 2030,
fulfilling goals set by the Paris Agreement.
The Net Zero Carbon Events initiative aims to bring together a wide range of industry stakeholders to:
- Jointly communicate our industry’s commitment to tackling climate change and driving toward net zero by 2050;
- Develop common methodologies for measuring the industry’s direct, indirect and supply-chain greenhouse-gas emissions;
- Construct an industrywide roadmap toward net zero by 2050, and
emissions reductions by 2030, in line with the Paris Agreement, with
support and guidance on key issues;
- Foster collaboration with suppliers and customers to ensure alignment and common approaches; and
- Establish common mechanisms for reporting progress and sharing best practices.
Born from a discussion with the UNFCCC secretariat, the initiative
was developed by a task force made up of JMIC members: UFI – The Global
Association of the Exhibition Industry, the International Association of
Convention Centres, and the International Congress and Convention
They were joined by representatives from Emerald Expositions (US),
Freeman (US), the Hong Kong Convention and Exhibition Centre (China),
Informa (UK), the Javits Center (US), MCI Group (Switzerland), Messe
München (Germany), RX (Reed Exhibitions, UK) and the Scottish Event