The ongoing Middle East conflict is beginning to ripple through the global meetings and events sector, with planners across Asia Pacific adopting a more cautious stance.
Findings from our newly released Northstar Meetings Group/Cvent PULSE Survey (APAC), conducted in March 2026, show geopolitical and economic risks rising to the top of planners’ concerns, reshaping sentiment across the region. Despite this, demand remains resilient as the region’s planners continue to actively source and book events.
This report gives insights into:
Planners' outlook across the region
The value of face-to-face engagement
The state of budgets and cost pressures
Where the preferred destinations are
Key challenges still facing the industryThe report is now available for download.
The report is now available for download.
Download the full report to understand how shifting sentiment, evolving priorities and global uncertainty are shaping the meetings and events landscape across APAC.
For a broader perspective, explore the latest global editions of the PULSE Survey, including EMEA and North America.