McDonald’s China chose Sands Resorts Macao to host its largest-ever Annual Restaurant General Managers (RGMs) Convention, welcoming over 6,000 attendees.
When McDonald’s China needed a perfect venue for its biggest-ever Annual Restaurant General Managers (RGMs) Convention, only one destination could match the scale – Sands Resorts Macao. From 11 to 14 March 2024, over 6,000 RGMs convened for their first nationwide, in-person convention in six years, marking the largest event of its kind for McDonald’s China.
Size meets substance
The McDonald's China RGM Convention showcased the impressive scale and versatility of Sands Resorts Macao as a host for large-scale business events. Spanning three world-class properties – The Venetian Macao, The Parisian Macao, and The Londoner Macao – the event provided 7,200 room nights and a luxurious stay for the delegates.
At the heart of it all, The Venetian Macao’s Cotai Expo transformed its 14,000 sqm venue into an electrifying event hub, accommodating 3,200 attendees daily. The grand gala dinner took place in the 6,577 sqm Venetian Ballroom, complete with Macao-inspired installations like the traditional pedicab and the Venetian gondola.
The McDonald's China RGM Convention highlighted Sands Resorts Macao’s capacity and versatility in hosting large-scale business events, including the use of The Venetian Macao’s Cotai Expo and Venetian Ballroom.Sands Resorts Macao pushed creative boundaries to deliver a truly immersive event. With its cutting-edge facilities and audiovisual solutions, the use of 3,800 sqm of LED screens and a 108m runway ensured every attendee had a front-row view of the entertainment action – featuring viral sensation Cheng Xiang and Mandopop star Victor Wong, alongside a runway showcase of McDonald’s China’s latest uniforms.
Adding to the spectacle, the Sands Macao Resorts team designed a stunning welcome area adorned with a glittering 'M' sign and silhouettes of Macao landmarks such as the Ruins of St. Paul’s, Macau Tower and A-Ma Temple, which become instant social media sensation among the delegates.
Service with a golden touch
Both McDonald’s China and event organiser Beijing Pico Exhibition Management Co., Ltd lauded Sands Resorts Macao’s meticulous planning and seamless execution. “Thanks to the support and help from Sands Resorts Macao, McDonald’s China RGMs enjoyed a warm stay in Macao and left with a lasting impression of your professionalism and impeccable service,” said Jacky Yang, senior account director at Beijing Pico.
The convention demonstrated Sands Resorts Macao’s expertise in creating immersive event experiences with cutting-edge facilities and technology solutions.Building on the success of the convention, Sands Resorts Macao has partnered with McDonald’s China to launch the ‘McDonald's China Employee Program 2024’. This programme offers exclusive accommodation deals at The Venetian Macao and The Parisian Macao for approximately 200,000 employees through to the end of the year.
A winning recipe
This milestone further solidifies Sands Resorts Macao’s leadership in the MICE industry, highlighted by its recent recognition at the M&C Asia Stella Awards 2024, where it was named Best Integrated Resort (MICE).
“Sands Resorts Macao excels in the MICE sector with a total of 150,000sqm of versatile meeting and event space. Our integrated resort features luxurious accommodations, over 150 dining options and top international entertainment, creating a seamless experience for both business and leisure travellers,” said Kris Kaminsky, senior vice president of hotel operations, Sands China.
Ready to take your event to the next level? Click here to discover Sands Resorts Macao’s world-class MICE offerings and exclusive packages today.
This article is brought to you by Sands Resorts Macao.