Paper Carpenter is a cardboard design agency that uses cardboard
materials to create exhibition booth designs, furniture, corporate gift
packaging, and a host of other creations. Their cardboard artists come
with Cardboard Carpentry skills, and have helped the MICE sector to
reduce waste with their alternative solutions.
The company’s journey began in 2013 as an event fabrication company.
Marketing director, Irene Ng, said: “Then, we used a lot of wood
carpentry and had always seen it being discarded as waste after a short
usage of 2 to 3 days. The thought of such continued waste propelled us
to find alternative solutions, and that began our quest to change the
usage of materials, when we embarked on cardboard designing. It has
proven to be a wonderful substitute for wood.”
Creating the wow factor
Their booths often produce the “wow” factor leading to good
conversation starters among clients’ target market, said Ng. Its core
product, PaperConnect System, has the strength of wood carpentry and is
99% recyclable like cardboard. Said Ng: “This system allows us to be
very creative and versatile in our design and yet be very competitive in
our pricing. Overall, who doesn’t want a head-turning design at a
fraction of the cost!”
New clients are typically conscious that their decisions could impact
the environment and Paper Carpenter provides them with start-to-end
solutions - from designing the exhibition booth, fabrication using
PaperConnect System, dismantling, to recycling at the end.
The company has also branched out into corporate gift packaging and
designing cardboard play items for children. Customised packing is also
one of its expertise where it can create PR boxes for a product launch.
Clearing wrong ideas
Sometimes, potential clients think that their cardboard is similar to
online packaging box material. Said Ng: “Although it looks the same, it
is not. We specify the cardboard grammage of our boards, and the
thickness we require of the boards to match the design specification of
our design. In total, we have 12 different grades of cardboards for our
varied design needs.
“To give our design the stability like a wood carpentry booth, we use
PaperConnect System which is made from highly compressed cardboard. It
acts as an inner structure when we design the cardboard booth design,
giving us stability and flexibility to design any structure possible
Drawing the crowds
One of the biggest structures Paper Carpenter has created was an
exhibition at Changi Airport where replicas of Central and Eastern
Europe’s famous landmarks during the 2018 World Cup were produced. The
exhibits were made entirely from cardboard with a height of 8 m,
spanning a length of 20 m and were designed to attract more visitors to
the airport for the live screening of the World Cup.