The Meetings Show Asia Pacific: a buyer-led tradeshow which includes high-quality network events.
Meetings and events professionals can look forward to an array of exciting offerings at the inaugural The Meetings Show Asia Pacific, set to take place at Sands Expo and Convention Centre, Marina Bay Sands on 17-18 April 2024.
Destination bureaus, venues, hotels, technology providers and suppliers and buyers will convene at this inaugural buyer-led tradeshow, which includes a series of high-quality network events and will showcase the latest MICE offerings and solutions from global exhibitors.
As a gateway to the fast-growing Asia Pacific region and home to a vibrant business community, Singapore was chosen as the host destination for the debut of The Meetings Show Asia Pacific. The region is set to experience further growth in the coming years, supported by Singapore’s growing prominence as a leading destination for impactful business gatherings.
“The Meetings Show Asia Pacific promises to be the largest organic event launch – by every measure in the history of Northstar,” says David Blansfield, executive VP and group publisher, Northstar Travel Group. “The performance of the event alone is a testament to the current importance and the future potential for MICE industry growth throughout the APAC region.”
The event will draw top international meeting buyers and decision makers through its signature Hosted Buyer Programme, which includes a dedicated diary for meetings with target exhibitors, travel and accommodation privileges, familiarisation trips, and access to exclusive networking events.
Yap Chin Siang, deputy chief executive, Singapore Tourism Board, said, “The choice of Singapore as host affirms our position as the preferred destination for MICE events in the region. We are excited for the debut of The Meetings Show Asia Pacific in Singapore, and the conversations and connections that will be forged among such a diverse representation of the MICE industry. We look forward to working closely with Northstar Travel Group to support the event’s success and growth in Singapore.”
The Meetings Show Asia Pacific 2024 Theatre
“Asia Pacific’s Role in Recasting the Global MICE Sector” is the
overarching theme of the conference, providing the latest MICE and
travel industry data. Held at The Meetings Show Asia Pacific 2024
Theatre, Hall C, the conference sessions will focus on five important
topics – Sustainability, Technology, Workforce Management, Experience
Design and Wellness. The following conference sessions and their
speakers have been confirmed, with many more in development:
· APAC Business Travel Trends and their Influence on the MICE Sector - Michael Shoory, head of APAC, Tourism Analysis Tourism Economics (An Oxford Economics Company)
· Event Marketing Trends: Strategies for Success -
Kaori Pereyra-Lago, head of strategic meetings management, APAC &
EMEA, global business development & strategy, American Express
Global Business Travel
· What are the Latest Trends in Global MICE? -
Joon Hyuk (June) Kim, director of Kim’s M&T / regional manager of
MPI Academy Korea on behalf of the Global MICE Collaborative (MPI, IAEE,
and SITE)
· The Future is Yesterday: Challenges and Opportunities in Workforce and Community Management Sherrif Karamat, CEO, Professional Convention Management Association (PCMA); Florence Chua, APAC managing director, PCMA
Tech Campfire Showcase
As part of the education programme, visitors at the Tech Campfire Showcase will learn about the latest tech innovations and AI-powered solutions to enhance their in-person, virtual and hybrid events. Equipped by Unearthed Productions, the Tech Campfire Showcase will present event management technology by Cvent, Unearthed Productions, Jublia, Gevme, Zenus, and Pigeonhole Live, to help boost engagement and connection with their audiences and deliver more targeted and seamless experiences for their attendees.
Registration Details for The Meeting Show Asia Pacific
Registration is free for validated buyers in the MICE industry, while trade visitors may purchase an entry pass for US$100. All trade and hosted buyers will be vetted to be qualified for the complimentary benefits.