Aerial view of Lexis Hibiscus Port Dickson, one of the venues where the delegates will stay.
Taiwanese F&B company, Wowprime Corporation, has chosen Malaysia as its incentive destination for this year.
The Wowprime Corporation Company Incentive Trip 2023 will draw some
3,000 participants who will arrive in staggered groups from 26 March
till 28 September 2023. The trip will generate an estimated RM57.9
million (US$13 million) to the country’s economy.
Participants will stay at 5-star resort, Lexis Hibiscus Port Dickson,
a venue that has claimed two Guinness World Records with its unique
features. They will enjoy a Melaka historical tour, visiting the
cultural heritage sites and experience the night market at Alor Street.
Shopping experiences include the duty-free Genting Premium Outlets
and Genting Sky Avenue Complex, followed by local chocolate product
shopping, and photoshoot opportunities at Chinatown, Kwai Chai Hong,
Saloma Link bridge, Kuala Lumpur City Centre and National Palace.
“This is a great motivation for us to further prepare and welcome our
participants in the best capacity! We hope to get more Taiwan business
visitors to make Malaysia as a preferred business events and corporate
incentive destination,” said Abdul Khani Daud, MyCEB’s CEO.
MyCEB aims to welcome 114,000 corporate meetings and incentive participants this year.