. Setting the ‘AIME’ high to increase attendee experience | Meetings & Conventions Asia

Setting the ‘AIME’ high to increase attendee experience

Doing business at AIME has never been this easy, says Ian Wainwright, event director – AIME, Reed Travel Exhibitions.
Doing business at AIME has never been this easy, says Ian Wainwright, event director – AIME, Reed Travel Exhibitions.

The Asia-Pacific Incentives and Meetings Expo (AIME) is set to become the region's 'first truly smart MICE exhibition' with the introduction of a new lead generation technology at the show, to be held on February 21-22, 2017.

The content-powered solution, Konduko, captures interactions and data instantly in easily accessible locations on exhibition stands. Visitors simply have to tap their badge - think a 'virtual handshake' - to give exhibitors access to their details, at the same time provide information on their business or product. 

Jo-Anne Kelleway, CEO, Info Salons Group believes this implementation would be beneficial for all event attendees.

"Konduko makes connecting with exhibitors on the show floor easier, there is no need to wait around for someone to be free to talk to you, simply tap your badge and your details are sent to the exhibitor for them to contact you," she remarked.

Agreed Ian Wainwright, event director - AIME, Reed Travel Exhibitions, "Konduko is currently used at the world's biggest tradeshows to maximise engagement and user experience, but it is a first for our industry. Not only is this a great product but it's also a great way to show how far AIME has come in the 25 years since it began."

Visit www.aime.com.au/Register-2017 to register for free entry to AIME. Tickets are also available at the door for US$25.