The toolkit, which launches in early September, will aim to provide event planners with a clear outlook on carbon emission measurement and how to tackle it. Photo Credit: Adobe Stock/greenbutterfly
A new toolkit to be launched by global events association IMEX and
sustainable transition authority isla will aim to provide clear guidance
on how meeting and event planners can navigate the realm of
sustainability measurement.
This comes as research shows a commitment made by half of the world’s
largest companies to reach net-zero, and a growing need for consistent
and standardised methods of measuring sustainability efforts to keep
track of progress.
With a partnership formed between TRACE by isla and IMEX, the Event
Carbon Measurement Starter Pack is designed to be able to share
essential carbon measurement principles and the practical steps needed
to reduce an event’s carbon footprint.
This guide will be available for free from 4 September on the TRACE website, and will provide guidance on:
- The why, what and how of measuring carbon emissions
- Actionable advice and tips for reducing an event’s carbon emissions
- How to provide event professionals with the right knowledge and tools to implement carbon measurement strategies
“The event industry is one that’s high impact – we have to
acknowledge this and take action accordingly,” said IMEX CEO Carina
Bauer.
“For beginners, [the Event Carbon Measurement Starter Pack] is the
obvious place to start and for those who are more informed, it’s rich
with ideas on how to step-up and accelerate progress.”
The guide will also be available for download at isla’s booth during IMEX America, which will be taking place from 8-10 October in Las Vegas.
isla’s TRACE team will also be hosting sessions going into the
principles and practices of carbon measurement, as well as explaining
what to measure, how to measure, and what to do with the results.