11 new shows and counting for Thailand

A new crop of international trade shows have been staged in Bangkok and Pattaya over the last six months.

Byond Mobile took place in Bangkok from 28-29 September 2022.
Byond Mobile took place in Bangkok from 28-29 September 2022.

Since the scrapping of PCR tests for entry to the country in May this year, Thailand has been seeing a buzz of activity in its business events calendar.

Data from the Thailand Convention and Exhibition Bureau (TCEB) shows more than half of the 11 trade shows that took place between May and September 2022 were staged by the local offices of international organisers or in partnership with Thai organisers. Industries featured included digitalisation, intelligent automation, robotics, life sciences, healthcare, clean energy, and logistics.

TCEB president Chiruit Isarangkun Na Ayuthaya said: “The fact that 11 international trade shows made their debut in Thailand from May to September 2022 shows that Thailand’s exhibition industry has rebounded and organisers have confidence in Thailand and the economic prospect of the EEC. We are glad to have helped organisers maximise their return-on-investment and given the industry a timely booster.”

The trade shows that took place included Asia Pacific Rail 2022, Byond Mobile (5G), Future Mobility Asia 2022, Maintenance, Industrial Robotics, and Automation (MiRA), Bio Asia Pacific 2022, Cosmoprof CBE ASEAN 2022, Building and Construction Technology, Enlit Asia 2022, Solar+Storage Asia 2022 (SSA), Manufacturing Transformation (MATRA) Thailand 2022, and ASEAN Tools Expo.

Two of these shows - Maintenance, Industrial Robotics and Automation (MiRA) and Manufacturing Transformation Thailand (MATRA) – were held in Pattaya, the exhibition hub for the Eastern Economic Corridor (EEC).

Kenny Yong, CEO of Fireworks Trade Media Group, the organiser of MATRA, said: “We have chosen the EEC for our show because it is attracting a lot of investment and our show is technology-driven for industry transformation and efficiency, befitting the investors in the EEC and responding to ‘Thailand 4.0’ industries. Thanks to TCEB’s support, we were able to launch MATRA as a new addition to our portfolio and the first show of its kind in this special economic zone.”