Indonesia launches CHSE event guidebook

Reviving Indonesia's business events sector requires "creativity" and abiding by health protocols, say government officials.

Vicky Apriansyah from the Indonesian Ministry of Tourism and Creative Economy (second from right) invited local professionals to share their practical experiences in organising events under today's new normal protocols.
Vicky Apriansyah from the Indonesian Ministry of Tourism and Creative Economy (second from right) invited local professionals to share their practical experiences in organising events under today's new normal protocols.

Reviving Indonesia's business events sector requires "creativity" and abiding by "long-term" health protocols, said officials at the 11 November launch of its enhanced CHSE Event Protocol (CERPEN) campaign — which includes a new event guidebook.

The Cleanliness, Health, Safety, and Environmental Sustainability (CHSE) protocols are part of Indonesia Care — an initiative first rolled out in July 2020 for the local travel sector.

In order to consolidate various safety and environmental protocols for organising events — pre, during and post — the Ministry of Tourism and Creative Economy collaborated with the Ministry of Health, the Covid-19 National Task Force, the Indonesian National Police (Polri), associations and event organisers to launch the guidebook.

"With the CHSE event guidebook, we hope that event organisers and players can get back to their creative activities while implementing health protocols," said Vicky Apriansyah, Sub Coordinator of Regional Event Strategy at the Ministry.

Tourism and Creative Economy Minister, Wishnutama Kusubandio also urged all business events and travel organisers to implement these "long-term health protocols" as Indonesia works towards a broader reopening.

Protocols include wearing of masks, social distancing, hand washing, use of sanitisers, as well as regulating room capacity and crowd activities so as to provide a sense of security and comfort for all event organisers, performers, and spectators.

Apriansyah added that the "event industry must be able to adapt, innovate, and collaborate" in order to "grab this momentum towards economic recovery...as this programme is not merely the government's responsibility but also all event [players] including organisers, performers and event visitors".

The event also invited local creative professionals to share their practical experiences in organising events under today's 'new normal' protocols — looking first at West Nusa Tenggara, known for hosting numerous events annually.

"The pandemic has pushed us to put more creativities on different form of events such as a hybrid format and live broadcasts. To revive the event business and tourism, we need to be more observant in finding unique things so that people are keen to participate in any of our events," said Lalu Chandra Yudistira, CEO of Gudang Mahakarya Indonesia — organiser for the annual Bau Nyale Festival at Mandalika, part of West Nusa Tenggara.

Another annual event in Mandalika, Pesona Khazanah Ramadhan, which focuses on halal tourism, went online in 2020. This year, it returned in a hybrid format with a Ramadan bazaar. Strict CHSE protocols were observed, such as limiting the number of delegates, providing hand-washing facilities, and distributing masks.

To continue to educate and inform event planners across the country, the Ministry of Tourism and Creative Economy will next launch CERPEN in Makassar.



Latest News