To be opened in 2026, Geelong Convention and Exhibition Centre (GCEC)
will be managed by the Melbourne Convention and Exhibition Trust,
Victoria’s government operator for convention and exhibition services.
The Trust also manages the Melbourne Convention and Exhibition Centre
(MCEC) and will manage both GCEC and MCEC to leverage expertise and
opportunities to collaborate.
GCEC will be developed on the Geelong Waterfront precinct as part of
the Geelong City Deal – a partnership between the Australian and
Victorian Governments, together with the City of Greater Geelong.
The AU$294 million project includes the construction of a
purpose-built convention and exhibition centre, incorporating a 1,000
seat plenary venue and at least 3,700 sqm of flexible event space to
allow large and small events to run concurrently.
centre will be a major driver of jobs and economic growth for the City
of Greater Geelong and surrounding areas, supporting 600 jobs during
construction and an additional 270 ongoing jobs through its operation.
Every event at GCEC will benefit a local ecosystem of hoteliers,
event organisers, food providores, chefs and casual wait staff,
cleaners, technicians, logistics and transport operators, and more.