Philippines ready for the world with new global MICE campaign

"Ready since 2020", officials project "optimistic outlook" ahead of major events including the 21st WTTC Global Summit in April.

The Philippines is readying to host the World Travel and Tourism Council (WTTC) Global Summit from 20-22 April, a month from its original March date.
The Philippines is readying to host the World Travel and Tourism Council (WTTC) Global Summit from 20-22 April, a month from its original March date. Photo Credit: Department of Tourism Philippines

Starting 10 February, the Philippines started welcoming fully-vaccinated foreign travellers from 157 destinations, the first time the destination is doing so since the start of the pandemic in 2020.

Discovery of the Omicron variant had delayed an earlier planned opening to welcome fully vaccinated tourists from Green List destinations starting 1 December, 2021.

Ma. Anthonette Velasco-Allones, Chief-Operating-Officer at Tourism Promotions Board (TPB) is anticipating "quite an optimistic outlook" for 2022, especially with the upcoming in-person World Travel and Tourism Council (WTTC) Global Summit in April, and the Clipper Round the World Yacht Race in March.

Together with the Department of Tourism (DOT), both teams are preparing to launch a global MICE campaign this year, a move that's not been done before, said Velasco-Allones in a 2 February Philippine News Agency report.

To enter the Philippines, all arriving travellers must arrive on passports with at least six months validity, and present 1) proof of vaccination, 2) negative RT-PCR test results taken within 48 hours before departure from country of origin, 3) stay no longer than 30 days, 4) purchase travel insurance with a minimum coverage of US$35,000.

While foreign travellers will not need to undergo quarantine, Tourism Secretary Berna Romulo-Puyat sounded the reminder to continue self-monitoring, and report to the local government unit of their destination should they exhibit any of symptoms of the virus.

One of the key factors in reopening lies in a strong health and safety protocols system, including a high rate of 92.51% tourism professionals who are fully-vaxxed.

Covid-19 booster shots were also recently administered to tourism workers in the National Capital Region (NCR) and Boracay Island — where meetings professionals from the Boracay MICE Alliance hope to push the tropical island as an incentives haven.

“The pandemic served as a good trigger for the tourism industry in Boracay to really band together and be more creative so we could find ways to bring people back to Boracay, thus the push for more MICE events. If not for the pandemic, I don’t think the push for MICE in Boracay would be a priority, said Cleofe Albiso, chair of the Boracay MICE Alliance, in an Inquirer.net report.