A stamp of approval for Dubai’s tourism industry

The launch of the Dubai Sustainable Tourism Stamp will recognise hotels with the highest sustainability standards.

Dubai will host the 28th Conference of the Parties (COP28), a UN Climate Change Conference from 30 November to 12 December 2023.
Dubai will host the 28th Conference of the Parties (COP28), a UN Climate Change Conference from 30 November to 12 December 2023. Photo Credit: Adobe stock/Sophie James

Dubai’s Department of Economy and Tourism (DET) has launched the Dubai Sustainable Tourism Stamp, a fresh initiative that aims to award hotels with the highest adherence to the city’s sustainability requirements. The effort is part of DET’s commitment to forging Dubai’s position as a leading sustainable tourism destination.

Developed in collaboration with Dubai’s hospitality sector, the new stamp will speed up efforts towards empowering the tourism sector to achieve its sustainability goals and support the UAE’s NetZero 2050 initiative.

To get the stamp, hotels of all classifications must attain the highest standards which include criteria such as energy and water efficiency, waste management programmes, and staff education and engagement initiatives. The accreditation process will be overseen by a committee of senior industry professionals to ensure integrity and independence, based on global best practices.

The stamp comprises a three-tier scheme with categories ranging from Gold, Silver and Bronze. Nominations for hotel establishments to get the Dubai Sustainable Tourism Stamp will begin on 3 August, 2023 and end on 31 August, 2023.

Yousuf Lootah, acting CEO of Corporate Strategy and Performance sector, DET stated: “We have carefully curated a set of high standard criteria that will reward hotels that go above and beyond in their sustainable practices. By recognising these exemplary establishments, we are encouraging others to follow suit and embrace sustainable initiatives that not only benefit their businesses but also contribute to the collective well-being of our city and the world at large.”

DET's sustainability strategy also includes initiatives such as the Carbon Calculator, a mechanism to help stakeholders and partners identify cost saving opportunities and manage the transition to sustainable practices.

Dubai Can, a citywide sustainability initiative, focuses on promoting the use of reusable bottles and encouraging people to refill. Since its inception in February 2022, Dubai Can has successfully reduced the use of an equivalent of more than 10 million 500 ml single-use plastic water bottles and led to the installation of 50 water fountains throughout the city.