Redesigning the shared experience for business events

The industry-leading partnership between Intrado Digital Media and Encore allows event planners to deliver unmatched event experiences for virtual and in-person audiences.

For all the talk about hybrid events, there remains a disconnect between on-site and virtual in the planning process. Now with a partnership between Intrado Digital Media and Encore, planners will be able to deliver complex hybrid events using a single, integrated solution.

The partnership will allow planners to more easily connect their virtual and in-person audiences, delivering fully integrated, enterprise-grade hybrid events –without having to deal with multiple vendors.

“We know the world is going back to physical events, and we’re going to be a part of it,” said Ben Chodor, president of Intrado Digital Media. “Moving forward, the shared experience and the ability to deliver content and programming to both [on-site and online attendees] will be of the utmost importance. And this partnership provides a powerful solution for in-person and virtual audiences that’s unmatched in the industry. This is going to shape [the planning of] hybrid events going forward, and we are eager to be developing the future of this industry.”

“The number one question from our customers is how to include remote attendees,” Ben Erwin, President and CEO of Encore, said. “For event planners, the combination of capabilities will make planning much easier. No one is currently offering this breadth of capability.”

Intrado Digital Media, owner of an award-winning virtual events platform, and Encore produce a combined 1.8 million events annually. Their partnership is giving rise to one of the world’s largest comprehensive event technology solutions while leveraging Encore’s extensive production capabilities across the globe.

Intrado Digital Media and Encore clients can take advantage of this partnership immediately for all global events.

On Encore’s decision to join forces with Intrado Digital Media, Erwin, said: “Hybrid isn’t easy to manage at scale, and for large events and trade shows, we sought a partner that could combine cutting-edge, emerging technology with a creative, consistent, and measurable experience for attendees.”

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This article is brought to you by Intrado Digital Media